Namibian telecoms giant MTC says it will pour more than R50 million into seven different sporting codes in the country, with football getting the largest chuck.
At Wednesday’s announcement of the R54,6 million sport sponsorship package, MTC said the Namibian Football Association would get R13,5 million for the NFA Cup split as R4,5 million per annum over three years.
The Nestor Sunshine Academy and Salute Boxing Academy will each get R2,750,000 yearly for three years; while the Namibia Youth Games will benefit at a rate of R1,8 million yearly for three years. The games will now be called the MTC Namibia Youth Games.
MTC said it would increase its sponsorship for the Dr Hage Geingob Cup from R1,4 million yearly to R1,6 million annually for the next three years.
A figure of R1,4 million per annum – or R4,2 million over three years – was allocated to the newly established Netball Namibia Premier League, which will now be known as the MTC Namibia Netball Premier League.
Impressed by how Namibia Hockey Union has performing, MTC said it would pour R1 million every year for three years to the Hockey Union, with the money being evenly split between the men’s and women’s senior national teams.
MTC announced a return to rugby sponsorship with a R2,7 million package spread over three years for what has been dubbed the “Get Into Rugby” programme.
The youth soccer competition, Hopsol, will now be known as the MTC Hopsol Youth Soccer League after the telecoms company announced sponsorship for it at a rate of R500,000 per annum for three years.
The MTC Kilimanjaro Boxing Club saw its annual sponsorship kitty increased from R400,000 to R500,000 per annum, also for three years.
And for the first time in a decade, MTC entered the horse racing arena, unveiling a R1,5 million three-year package for the Namibia Horse Racing Association, which will be rebranded as the MTC Horse Racing Association of Namibia.
MTC chief human capital and corporate affairs officer Tim Ekandjo said the company’s approach to sponsorship was that of creating partnership.
“We do not just give money and leave the beneficiary to do as they please. We are actively involved in planning and strategising events with the beneficiaries and offer our unique experience and connections to improve the quality of the events,” he said.
“We are making this announcement during a deadly pandemic that will change our lives forever. We are mindful that so many fellow Namibians have lost their jobs, taken pay cuts, businesses have closed, almost all industries are suffering because of the pandemic and Namibians have lost hope.
“We are making this announcement now so that we give Namibians hope, hope that things will get better, and hope that their dreams are not dashed. With that said, please allow me to announce the following sponsorships.
“We will have a slot at the end of the program where we will take pictures with each beneficiary, so may I kindly request members of the media to wait till that time so that we do not derail the programme,” Ekandjo added.