Pixellot is continuing its global expansion by providing its AI-powered video solutions for high school sports in Africa.
The Israel-based company is partnering with SuperSport, the leading provider of for-pay TV sport coverage across Africa, and Nashua, an integrated business solutions company, to create a network that will allow schools across the continent to film games without needing camera operators or producers.
Pixellot’s system automatically captures and streams content — games and highlights — to any connected devices live or on-demand.
Some 15,000 Pixellot systems are operational in 55 countries across the world.
In the US alone, Pixellot is used at thousands of high schools and colleges. The company has a broadcast deal with the National Federation of State High School Associations, a network that streams more than 70,000 games per month from more than 9,000 locations. The company has also formed partnerships with ESPN to cover college sports and with SportsEngine to cover youth sports.In 2020, Pixellot secured a US$16 million investment round that was earmarked for global expansion efforts; it had previously raised a $30 million Series B round in September 2018. Pixellot has been touted as the “crown jewel” of FC Barcelona’s digital strategy, with the AI-powered sports video system being installed at 18 fields and venues around Barcelona’s multi-sport complex. – Sport Techie